A Commitment, Not a Checkbox - Accessibility in Design
We're examining why accessibility is more than a simple tick on a checklist, but rather an essential cornerstone of excellent user experience (UX) design.
Lighthouse: A Beacon for Accessibility
Number 1 - the Tools. We're talking about Lighthouse, the tool developed by Google that’s become invaluable for UX professionals keen to identify and address accessibility gaps. Lighthouse scans your site, covering everything from code to colour contrast, and provides a detailed, actionable report.
What sets Lighthouse apart? It aligns with established industry standards like the Web Content Accessibility Guidelines (WCAG). This tool is not just an issue spotter; it's a solution provider, making it a vital asset for anyone building assets, websites, apps, etc.
Law and Order: Accessibility Edition
Accessibility isn't merely about ethics; it's also a legal obligation. Legal frameworks across the globe set standards that are not to be ignored, making accessibility a responsibility for all involved in design and development.
Compliance isn't merely about avoiding legal repercussions; it's a public commitment to inclusivity and diversity. It speaks volumes about an organisation's priorities and can go a long way in building user trust.
Accessibility: Not Just a Niche Concern
Let’s dispel a myth: Accessibility isn't only for people with disabilities. Consider the humble pavement ramp, designed initially for wheelchairs but incredibly helpful for anyone with a pram, luggage, or mobility issues.
Accessibility features like captions, readable fonts, and intuitive layouts serve not just those with impairments but everyone. These principles boost user satisfaction and enhance overall usability.
There has been a huge increase in people watching Netflix with subtitles - for me this is to make sure I can keep up with the storyline over the crunch of my beloved Pop Chips.
Team Sport: Why Accessibility Is Everyone’s Job
There isn't a single department responsible for accessibility; it's a collective endeavour. From UX designers to developers, content strategists to product managers, accessibility should be a collaborative goal. When it becomes an organisation-wide mission, we nurture a culture of empathy and innovation that goes beyond the minimum requirements.
Accessibility: Not Just Big Business
Before we wrap up, let's talk about small businesses. You might be a one-person show, or part of a modest-sized team, but the need for accessibility remains the same. While you may not have a full UX team at your disposal, there are straightforward, impactful actions you can take.
Quick Checks for Small Businesses
Contrast Ratio: Ensure the text stands out against the background. Use online tools to check if your contrast ratio meets accessibility standards - this one is really great and something I use all the time - Check your contrast here
Keyboard Navigation: Test your site by navigating through it only using your keyboard. Can you access all features - especially helpful for those with motor issues who use a keyboard over their mouse.
Alt Text for Images: Always provide alternative text for images on your website. This is crucial for screen reader software and also beneficial for SEO. [you can also use AI to support this, to make it accessible and also optimised win-win!]
Descriptive Links: Instead of "Click here," use descriptive links like "Read more about our services," so users know what to expect when they click a link. This helps with managing users’ expectations and information scent.
Font Readability: Stick with easy-to-read fonts and keep your text at least 16px.
Test with Tools: Use browser extensions or tools like Lighthouse to get an initial idea of your website’s accessibility. You can get started with Lighthouse here.
Final Thoughts: Accessibility—A Catalyst for Change
Let’s underscore its fundamental role. It’s not a side task or a box to tick. It’s integral to crafting experiences that are genuinely empowering for all users. With tools like Lighthouse and an interdisciplinary approach, we can build a more accessible and inclusive digital landscape.
Wanna chat more about this - then drop me an email :)
